Blue Horse Data
Case Study
Blue Horse Data is a direct mail data processing partner committed to helping businesses clean, centralize, and verify their customer data to create best-in-class mailings. But when they came to Forrest, their visual identity, story, and online presence didn’t tell that story.
One of the easiest/best ways to diagnose your brand is to look at your website’s homepage. Read the text above the fold and ask yourself, do you know exactly what this cimpany does in less than three seconds? Blue Horse Data’s website was a reflection of their entire brand – confusing. Their product and team were world class, but their brand was missing the mark and it was impacting their business.
We helped Blue Horse Data not only tell a complete, clear, and compelling story that resonated with their customers, we brought it all to life in a brand identity that made them look and feel like the nine figure powerhouse they wanted the world to experience.
The big, blue, break through!
Blue Horse Data now has a market presence that matches the quality, insight, and value they have to offer, so they can attract the right customers for their business.
Yep, new website too!
We helped them bring it all to life with a top-to-bottom website overhaul.
Check out Blue Horse Data’s new website here.
B R A N D I N G W I T H F O R R E S T
Ready to break through?
Most agencies will sell you a style guide that looks cool, take your money, and never actually help you grow. When you invest in strategic, human-centered, branding with Forrest you get so much more.
Positioning Clarity
You’ll have clear and validated strategic business positioning based on data and insights from your market, internal team, and customers.
Talent Attraction
A powerful brand can also attract top talent. When your business is known for its strong brand and positive work culture, you're more likely to recruit and retain talented employees.
Competitive Edge
Your brand strategy will differentiate your business from competitors. It allows you to highlight what makes your products or services unique and appealing to your audience.
Effective Marketing
With a clear brand strategy, your marketing and advertising efforts become more focused and effective, as you know how to convey your brand's message, values, and story
A Compelling Story
Your brand strategy will come with a compelling and human centered story that your target buyers won’t be able to resist. You’ll also get a playbook for how to tell/use this new story.
Increased Awareness
A clear strategy and fresh new brand will be all the ammo you need to increase awareness of your organization for years to come.
Consistency
Your brand strategy will ensure your messaging, visual identity, and customer experience are consistent across all touch-points, creating a cohesive and professional experience.
Expert Guidance
Our team of experienced brand strategists, designers, and marketing minds will walk you through every step of this process, answering questions, and collaborating with you.
