Webinar
How to generate real revenue, not empty leads
Get a live walk-through of our proven playbook for turning B2B tech firms into industry leaders.
W A T C H N O W
Buyer behavior is changing.
Is the way you
go-to-market changing too?
The legacy lead generation playbook isn’t cutting it.
Things like…
Promoting eBooks through content syndication as the main lead driver
Nurturing “leads” through automated emails
Creating arbitrary lead scores for when to pass leads to sales
Measuring marketing success based primarily on lead volume
These all end with empty leads, little-to-no impact on revenue, and, ultimately, underwhelmed prospects.
We’re going to show you a better way–proven for tech firms like yours.
A B O U T
We’re going to teach you…
The truth about why converting leads to revenue is getting harder and how you can improve your efforts by focusing on value-led marketing
A proven playbook that includes new strategies & tactics that match how humans are buying in 2024, so that you know exactly how to win more deals
Why it’s not enough to increase lead volume and what your buyers expect from their buying experience (most technology consultants are missing the mark)
A framework that ties your content into your brand’s differentiators, positioning your company as a strategic partner instead of a commodity
How to bridge the gap from content consumption, to deals won by ditching legacy lead gen tactics and outdated methods
How to measure marketing in a way that encourages alignment and collaboration between SDRs, AEs, and Marketing
A U D I E N C E
Who’s it for?
Digitalization Businesses
ISVs
Technology Partners
Channel Partners
Consulting Firms
B2B SaaS Businesses
Digitalization Businesses ISVs Technology Partners Channel Partners Consulting Firms B2B SaaS Businesses
T R U S T E D B Y
