Premium Blend
Year: 2025
Industry: Public Sector
How Sprinklr’s top partner showed up with a clear story, a message that’s rallying CX experts, and attracting new businesses.
Services
Brand Strategy | Storytelling | Design | Positioning
When Premium Blend came to us, they weren’t struggling to stand out. They were already a highly regarded partner in the Sprinklr® world. In fact, they had already been the top partner for several years. But they were at a stage where it was time to grow, and their brand was causing more confusion than clarity.
One thing we noticed right away, was their website didn’t actually explain what they did, or who they were in a way that new customers could easily understand. In fact, we thought they were a coffee company when we first landed on their website.
Maybe the biggest opportunity for impact, was the need for a powerful brand narrative that promised a transformation to their customers. One way we helped Premium Blend achieve this was by creating a tagline or brand promise that was memorable, transformational, and theirs!
The big, blue, break through!
Blue Horse Data now has a market presence that matches the quality, insight, and value they have to offer, so they can attract the right customers for their business.
Yep, new website too!
We helped them bring it all to life with a top-to-bottom website overhaul.
Check out Blue Horse Data’s new website here.
B R A N D I N G W I T H F O R R E S T
Ready to break through?
Most agencies will sell you a style guide that looks cool, take your money, and never actually help you grow. When you invest in strategic, human-centered, branding with Forrest you get so much more.
Positioning Clarity
You’ll have clear and validated strategic business positioning based on data and insights from your market, internal team, and customers.
Talent Attraction
A powerful brand can also attract top talent. When your business is known for its strong brand and positive work culture, you're more likely to recruit and retain talented employees.
Competitive Edge
Your brand strategy will differentiate your business from competitors. It allows you to highlight what makes your products or services unique and appealing to your audience.
Effective Marketing
With a clear brand strategy, your marketing and advertising efforts become more focused and effective, as you know how to convey your brand's message, values, and story
A Compelling Story
Your brand strategy will come with a compelling and human centered story that your target buyers won’t be able to resist. You’ll also get a playbook for how to tell/use this new story.
Increased Awareness
A clear strategy and fresh new brand will be all the ammo you need to increase awareness of your organization for years to come.
Consistency
Your brand strategy will ensure your messaging, visual identity, and customer experience are consistent across all touch-points, creating a cohesive and professional experience.
Expert Guidance
Our team of experienced brand strategists, designers, and marketing minds will walk you through every step of this process, answering questions, and collaborating with you.
