app.forrest-co.com/pipeline-ignite/dashboard
Overview
Campaigns
Meetings
Content
Analytics
Attribution
Pipeline

Campaign Overview

Mar 1 – Apr 10, 2026
Impressions
247K +18%
vs. prior 30 days
Meetings Booked
47 +32%
23 completed, 24 scheduled
Pipeline Created
$182K +24%
from 14 qualified opps
Cost per Meeting
$312 -8%
target: $350
Pipeline Growth
Pipeline
Meetings
W1 W3 W5 W7 W9 W11 W13
Pipeline Funnel
Impressions
247K
Clicks
4,218
Leads
312
Meetings
47
Pipeline
14

Generate Real Revenue,
Not Empty Leads.

Pipeline ignite is a subscription demand and lead genration service designed
to find the companies ready to buy from you, build the content that earns their attention,
and books the meetings your sales team actually wants to take.

T H E P R O B L E M

The demand gen
playbook for B2B tech is broken.

Content syndication. Gated PDFs. MQL handoffs. They used to work. They don't anymore. The companies pulling ahead aren't spending more…they're spending differently.

The Old Way

Spray and Pray

  • Chase lead volume
  • Gate everything behind forms
  • Hand MQLs to SDRs and hope
  • Measure cost-per-lead
  • Wonder why pipeline is flat
The Pipeline Ignite Way

Target. Activate. Convert.

  • Target accounts showing buying signals
  • Lead with education, not forms
  • Only book meetings with qualified buyers
  • Measure pipeline and revenue influenced
  • Scale what works. Kill what doesn't.

O U R S Y S T E M

Three phases. One system. Every dollar working harder.

Pipeline Ignite isn't a collection of tactics. It's a unified engine WE BUILD FOR YOU where targeting feeds content, content feeds conversion, and performance data feeds everything.

01
Target
Find the pain
AI-powered signal detection across 10M+ web pages and 20M companies. We find the person inside your ICP who feels the pain right now.
02
Activate
Build the intent
A pillar asset that names the problem your market can't articulate. Deployed across paid ads, organic social, BDR outbound, and nurture.
03
Convert
Book the meeting
Incentivized meetings, qualifying forms, and automated scheduling. Your reps only talk to prospects who showed up ready.

Signal Detection

AI analysis across D&B, LinkedIn, job postings, news to identify buying signals.

Role Testing

Same offer, multiple roles simultaneously. Data tells us who responds best.

The Influence Engine

One pillar asset deployed across paid, organic, outbound, and nurture.

Multi-Channel Activation

LinkedIn, Meta, BDR outbound, and email nurture running in concert.

Incentivized Meetings

De-risk the buyer's decision. Qualifying forms separate interest from intent.

Automated Scheduling

Calendar invites auto-sent. No manual work until it's time to talk.

Y O U R R E P O R T I N G

Full visibility. No black boxes.No guessing.

See exactly what's running, what's working, and what your pipeline looks like in real-time. Every dollar is accounted for.

Pipeline Tracker — Live

Last 30 days
Total Spend
$14,680
Pipeline Created
$182K
ROAS
12.4x
Meetings Booked
47
Show Rate
72%
Weekly Meetings
W1 W2 W3 W4 W5 W6 W7 W8
Persona Performance
VP Engineering38%
CTO / CIO28%
Dir. IT Operations22%
IT Manager12%

Meeting Pipeline — Live Feed

14 Qualified 9 Pending 24 Completed
CompanyContactSourceStatusPipeline ValueBooked
AC
Acme Corp
Enterprise · 2,400 emp
Sarah ChenLinkedIn Ad Qualified$45,000Apr 8
NX
Nexus Digital
Mid-Market · 800 emp
James RiveraMeta Ad Completed$28,000Apr 7
VT
Vertex Tech
Enterprise · 5,100 emp
Maria VasquezBDR Outbound Qualified$62,000Apr 6
PL
Polaris Systems
Mid-Market · 450 emp
David ParkLinkedIn Ad ScheduledTBDApr 12
CR
CoreBridge
Enterprise · 3,200 emp
Amanda FosterNurture Email Completed$35,000Apr 4
SI
Sigma Industries
Enterprise · 7,800 emp
Robert KimMeta Ad Qualified$78,000Apr 3
AT
Atlas Group
Mid-Market · 1,200 emp
Lisa WangBDR Outbound Completed$41,000Apr 2

Multi-Touch Attribution

Last 90 days

Pipeline by Channel

$482K
Total Pipeline
LinkedIn Ads
$192K
Meta Ads
$121K
BDR Outbound
$108K
Nurture Email
$61K

Key Metrics Trend

Avg. Deal Size
$13.4K
Meeting-to-Opp
34%
Sales Cycle
42 days
Content Engagement
6.2%

T I M E L I N E

Foundation before spend.
Learning before scale.

Most agencies start spending on day one. We build the foundation first, so when we turn on spend, every dollar works from the start (and we NEVER ask for a commission on ad spend.)

Month 1
Foundation
Month 2
Launch
Month 3
Learn
Month 4+
Scale
Foundation
Audience build
CRM + ad channel setup
SME sessions
Creative brief
Booking infrastructure
Launch
Campaigns live
Persona testing
Asset in market
BDRs aligned
Weekly pulses
Learn
Signal identification
Monthly review
Incentive campaign active
Early data analysis
Scale
Scale winners
Increase budget
Expand personas
Repeat and compound

Y O U R T E A M

No offshore. No guessing.
A senior team, always on.

Every Pipeline Ignite engagement comes with a full squad of specialists. We’re fully remote, and you get the power of a full, senior level, (fun to work with) marketing team for the price of two FTEs.

Demand Gen Strategist

Owns campaign architecture and performance analysis. Your strategic brain.

Growth Marketing Manager

All technical execution: ad accounts, HubSpot, audiences, and optimization.

Writer + Content Orchestrator

Extracts SME insight and turns it into messages that land with your market.

Designer + Creative Specialist

Tested, creatives that perform across formats and mediums.

Project Manager

Nothing falls through the cracks. Deadlines met. Details tracked.

Senior Account Leader

Always in the loop. Owns the relationship. Leads the entire team.

Pixel Flame Background